Jan 30, 2017
Weetabix warns of price rises this year
Although the company takes its wheat from within 50 miles of its processing plants in Northampton, wheat is priced in dollars and the weaker pound means it takes more pounds to buy dollar-listed items. A range of companies, including Next and Easyjet, have warned of higher prices thanks to sterling's fall since June's vote to leave the European Union. Last year, a row over prices between Tesco and supplier Unilever meant Marmite and a number of other well-known brands were temporarily unavailable on the supermarket giant's website. Last week, official figures showed the rate of Consumer Prices Index inflation rose to 1.6% last month, up from 1.2% in November, while higher costs for imported materials and fuels pushed up producer prices. Giles Turrell, the chief executive of Weetabix, told the BBC price rises would be a last resort and would be in the low single digits.
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