Southern Comfort (UK)
Southern Comfort is an American liqueur made from neutral spirits with fruit, spice and whiskey flavourings. The brand was originally created by bartender Martin Wilkes Heron in New Orleans in 1874, and is now owned by the Brown-Forman Corporation. Although the original product contained whiskey, the current formula for Southern Comfort only contains whiskey-tasting flavouring rather than actual whiskey.
The brand is owned by the Sazerac Company after being sold by the Brown-Forman Group
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